Website design and development, social media management and content creation.
Client: Pazzarela
Objective: Marketplace Marcas Mexicanas
Project:
Responsive Website Design and Development
For the redesign of website, a previous investigation was carried out analyzing its competition. A site was created according to its brandbook highlighting institutional colors. Blog was developed to generate organic traffic and develop content of interest. In particular, photographic shooting is an important factor in highlighting products optimally.
For development it was based on the following process:
Previous research
Planning
Prototype / Mockup
Design and programming
Tests and Modifications
Social Network Management
Building community for a market is important, the content developed was linked to products, topics of interest around fashion. Steady growth and high numbers of "engagement" were achieved.
Content creation
Blog development is a vital part of this project to link those interested in fashion, beauty, and trends with the Pazzarela Market.
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